NEW DELHI: In the first of its kind move by any government TV channel in the country in this age of Artificial Intelligence (AI), Doordarshan (DD) Kisan channel will on Sunday launch two AI anchors — AI Krish and AI Bhoomi — that can speak in 50 Indian and foreign languages. The channel was established exactly nine years ago on May 26, 2015.
“These news anchors are a computer, which are exactly like a human, or rather, they can work like a human.
They can read news 24 hours and 365 days without stopping or getting tired,” said the agriculture ministry in a statement while announcing DD Kisan’s new look and new style on Friday.
“The farmer viewers will be able to see these anchors in all the states of the country from Kashmir to Tamil Nadu and from Gujarat to Arunachal. These AI anchors will provide all necessary information about agricultural research happening in the country and global level trends in agriculture ‘mandis’ (markets), changes in the weather or any other information of government schemes,” it said.
The objective of the DD Kisan channel, established exclusively for farmers, was to keep them informed about the changes in weather, global and local markets etc. so that they can make appropriate plans in advance and take right decisions on time.
“DD Kisan channel is also working to bring forward the efforts of progressive farmers to all the people, with the aim of serving the agricultural and rural community in the country and working towards creating an environment of holistic development by educating them,” said the ministry noting that the channel is strengthening the three-dimensional concept of agriculture which includes balanced farming, animal husbandry and plantation.
